消费者心理与行为 作业(国外英文资料).docVIP

消费者心理与行为 作业(国外英文资料).doc

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消费者心理与行为 作业(国外英文资料)

消费者心理与行为 作业(国外英文资料) 1. The first question If according to the requirements of the purchase of attitude and to classify consumers, lack of experience, or the lack of independent, or ordered to buy, when the choose and buy is mostly behave indecision, lack of independent consumer belongs to (). A. economic B. impulsive style C. feeling type D. unconstrained Answer: D Your answer: D Topic score: 2.0 Score: 2.0 2. The second question In various psychological pricing strategies, the strategy of setting prices according to consumer habits is (). A. penetration pricing The method of pricing the tail C. integer pricing D. Custom pricing Answer: D Your answer: D Topic score: 2.0 Score: 2.0 3. The third question Ancient Greek doctor Hippocrates first suggested temperament humoral theory the temperament of the person is divided into four kinds, including high emotional irritability, inhibition ability is poor, reaction speed, but is not flexible, forthright enthusiasm, energy, grumpy, impulsive, mood changed temperament type belongs to (). A. choleric temperament B. sanguineous temperament C. slime D. melancholic temperament Answer: A, Your answer: A, Topic score: 2.0 Score: 2.0 4. Number 4 In the following consumers sense, the one that belongs to the distance is () A. taste B. pain C. place sleep D. the visual Answer: D Your answer: D Topic score: 2.0 Score: 2.0 5. 5 The most expressive, powerful, and widespread, but expensive advertising media is (). A. the broadcast B. television C. the newspaper D. magazine Answer: B Your answer: B Topic score: 2.0 Score: 2.0 6. # 6 In a variety of packaging strategies, one form of packaging that combines the same or related items together is (). A. idiomatic packaging B. special packaging C. form a complete set of packaging D. reusable packaging Answer: C Your answer: C Topic score: 2.0 Score: 2.0 7. Question 7 In terms of the psychological and behavioral characteristics of childrens consumer groups, the following statement is incorrect

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