灰白经典PPT模板.pptVIP

Social Leadership Social DNA Hostmanship Organisations are here to serve Providing superior personal excellence At one with your enterprise and customers The art of communication Use your knowledge wisely Show respect and demonstrate empathy Awareness = Revenues Differentiators = Margins Authenticity = Loyalty Create meaning urgency. Be very specific! Understand people and their behavior Describe why people are interested Get the business opportunity on paper (SUCCES*) and establish a story Determine how people are connected around the business opportunity and how they communicate and collaborate Establish the supporting infrastructure Start listening monitoring Create cells of likeminded people who embrace the business opportunity Embrace diversity in order to create cells Determine what culture, leadership, knowledge experience is needed to succeed Establish share quick wins does not matter how small Understand relationships, who do you trust and who trusts you Particpate develop fan base ambassadors Leverage platforms produce content Start your dialogue Reach out to “cool” customers. What are the sweet spots? Leverage community insight expertise to interact collaborate with customers Use feedback to develop experiences deliver superior services Determine impact on business model value chain Use serious social gaming tools to interact and engage with community customers Practice hostmanship within the community Create a support network of linchpins Create partnerships share customer success Focus on micro activities measure progress Understand enterprise wide implications Integrate scale community approach Look at other business opportunities growth areas Get more and more people on board Bring down silos develop a flat and open organisation with little hierachy Develop a sustainable customer centric eco system Everyone = CEO Build expand your reputation * Simple Unexpected Concrete Credible Emotional Stories PLAN ACTION HELP MEASURE LEARN From