猕猴桃英文版产品介绍.ppt

KiWi fruit Features Target Market Distribution Slogan Logo Promotion Features Pure natural /pollution-free Health Benefits Unique Selling Points Pure natural /pollution-free Health Benefits Kiwi fruit has many known health benefits. The kiwi fruit is a rich source of several useful nutrient elements, like vitamins, proteins, and fiber. It is a rich source of vitamin C and also contains vitamins A and E. Some of the benefits include: increased healthy immune system maximum absorption of nutrients from food and supplements regular, faster, and comfortable bowel movements （便秘） increased energy? improved skin appearance and many more… Unique Selling Points Taste: Sweet A little bit sour Target Market Everyone could be our target consumer as long as he likes kiwi berry. But there are some kinds of people we should focus on. The first kind of consumers are adolescents, children and old people. Old people and adolescents need to intake vitamin C and some other trace elements every day. One day one kiwi berry can give enough vitamin to our body. The second kind is young people especially girls who chase for fashion and beauty. Kiwi berry is nutrient-rich, anticancer. It is also an antioxidant that can help fight against aging. Distribution With the superior quality, the kiwi has a large realm of sales Overseas market and domestic market Mainly supermarket farmers market Greengrocer 水果批发商 Slogan Logo better sunshine, better taste. Promotion Advertisement online advertisement bus and billboards Advertisement word-of-mouth radio sogou skin online shop online advertisement wechat and weibo Acivities like lottery of transmitting on weibo and wechat could easily attract netizens attention online advertisement 转发抽奖