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分析飞力公司战略目标与绩效管理之间的脱节(国外英语资料)
分析飞力公司战略目标与绩效管理之间的脱节
Analysis of the gap between strategic objectives and performance management of the companys fame
Enterprise: in the summer of 2010, I was flying company strategy performance management system design, access to the companys performance appraisal system, found that the companys assessment indicators are not from the strategic objectives of the company and is the focus of the work out of the year, most of the evaluation index is derived according to the job description of duties in the and the key assessment indicators such as undoubtedly do not represent the companys business, and not because of the performance management of the company for docking with the strategic target system, can not form a strategic target of support, caused by the disconnect between the company strategic objectives and performance management. Flygt company current situation is: the strategic goal of the company is not reached, but the various departments and the staffs performance is very good.
The strategic goal of research we know that the company developed Flygt include: financial level goal is to enhance the companys profits through increased sales revenue and reduce operating costs; the market level targeting the worlds top 500 high-end customers, by entering the high-end market realize the market structure transformation; internal operational goal is to improve the quality of products to enhance the operational capacity, and improve the ability of research and development; learning and growth level goal is to optimize the management, strengthen learning.
Based on the in-depth understanding of the company, Feili planning and implementation but there is a big gap:
Sales: Sales Director to work around to get more market share in the low-end market, the sales department always require companies to cut prices, as an important competitive factor in the low-end market is the price. When designing the sales target for the sales department, the company only has several indexe
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