高级英语-15.The Beauty Industry.ppt

The Beauty Industry? 美容用品业 The Beauty Industry? The one American industry unaffected by the general depression of trade is the beamy industry.? 美国工业中惟一未受贸易大萧条影响的是美容用品业。? American women continue to spend on their faces and bodies as much as they spent before the coming of the slump—about three million pounds a week.? 美国妇女仍不断在她们的脸上和身体上花费与经济萧条到来之前同样多的 钱——每周约300万英镑。 The Beauty Industry? These facts and figures are official, and can he accepted as being substantially true.? 这些事实与数字都是官方的，可大致属实。 Reading them. I was only surprised by the comparative smallness of the sums expended.? 当读到这时，我只为花费的数目相对较小而感到惊奇。 The Beauty Industry? From the prodigious number of advertisements of aids to beauty contained in the American magazines, 从美国杂志上铺天盖地的化妆品广告来看， I had imagined that the personal appearance business must stand high up among the champions of American industry—the equal, or only just less than the equal, of bootlegging and racketeering, movies and automobiles.? 我原以为美容用品业一定居美国工业群雄之首，与贩卖私酒和敲诈勒索，电 影和汽车业并驾齐驱或稍逊一筹。 The Beauty Industry? one hundred and fifty-six million pounds a year is a tidy sum.? 每年 1亿 5，600万英镑是一个相当不小的数目， ? Rather more than twice the revenue of India, if I remember rightly. 如果我没有记错的话，超出印度年收入的两倍。 Idont know what the European figures are.Much smaller undoubtedly. 我不知道欧洲的数字是多少，毫无疑问要小得多。? The Beauty Industry? Europe is poor. and a face can cost as much in upkeep as a Rolls-Royce.? 欧洲很穷，保养一张脸需花费和保养辆罗尔斯-罗伊斯牌汽车一样多的钱。? The most that the majority of European women can do is just to wash and hope for the best.? 大多欧洲妇女最多只能洗洗脸，听天由命。 Perhaps the soap will produce its loudly advertised effects;? 也许肥皂会产生广告中大肆宣扬的效果，? The Beauty Industry? Perhaps it will transform them into the likeness of those ravishing creatures who smile so rosily and creamily, so peachily and pearlily, from every hoarding.? 也许能把她们变成像那些在每块广告牌上绽开令人陶醉的红润白嫩、艳如桃李、 美若珠玑般笑容的女郎。? Perhaps, on the other hand, it may not.? 另一方面，或许肥皂不具有这种效能。? The Beauty Industry? In any case, the more costly experiments in