办公室商务冰吧设计研究.pdfVIP

摘要 摘 要 随着电器产业竞争的日趋激烈，用户市场细分的分量变得越来越重要。以往 市场并未对冰箱进行明确的市场细分，没有一款专门针对商务人士在办公环境下 使用的冰箱，因此办公室商务冰吧应运而生。本文就这一主题展开研究，首先对 现有家用冰箱市场进行调研，通过调研数据分析用户普遍需求的冰箱功能特征和 现有冰箱在使用中出现的缺陷和不足，并以此作为设计的出发点。其次通过对办 公环境和商务人士的心理特点以及对冰箱的使用习惯加以分析研究，对产品进行 细致定位和概念深入。最后通过对产品结构、外观、人机工学、人机交互和材料 工艺等设计要素进行分析，并将其用于产品的实际设计当中。 办公室商务冰吧市场定位准确，在满足使用者功能需求的基础上亦可为办公 室增添感性元素、提升品位，进一步满足使用者的心理需求。 关键词：办公室、商务冰吧、设计研究 II 万方数据 Abstract ABSTRACT The increasingly fierce competition in electric industry, the user segmentation component becomes more and more important.Previous market is not in the refrigerator for a clear market segmentation, not a business people in the office environment specifically for use the refrigerator, so the office business ice bar arises at the historic moment.In this paper, the study of this topic, first of all to the existing household refrigerator market research, through the analysis of the survey data of users common need functional characteristics and the existing refrigerator freezer in the use of defects and the insufficiency, and as the starting point of design.Secondly through the office environment and the psychological characteristics of the business people and the use of refrigerator used to analysis and research, a detailed orientation and concept of product.Finally through to the product structure, appearance, man-machine engineering, human-computer interaction and material