国际商务Chap016.pptVIP

International Business 9e by Charles W.L. Hill Chapter 16 Exporting, Importing and Countertrade Introduction Large and small firms export Exporting is on the rise thanks to the decline in trade barriers under the WTO and regional economic agreements such as the EU and NAFTA Exporting firms need to identify market opportunities deal with foreign exchange risk navigate import and export financing understand the challenges of doing business in a foreign market The Promise And Pitfalls Of Exporting Exporting is a way to increase market size-