管理学学习资料：robbins_mgmt11_im07.docVIP

Chapter 7 Managers as Decision Makers Managers make decisions and they want those decisions to be good decisions. In this chapter, we’re going to study the steps in the decision-making process. We’ll also look at the various things that influence a manager as he or she makes decisions. Focus on the following learning outcomes as you read and study this chapter. LEARNING OUTCOMES 7.1 Describe the eight steps in the decision-making process. 7.2 Explain the four ways managers make decisions. 7.3 Classify decisions and decision-making conditions. 7.4 Describe different decision-making styles and discuss how biases affect decision making. 7.5 Identify effective decision-making techniques. A MANAGER’S DILEMMA Everyone in an organization makes decisions, but decision making is particularly important in a manager’s job. Decision making is such an important part of all four managerial functions that decision making is said to be synonymous with managing. The complexity of managerial decision making ranges from routine choices to highly complicated issues. In Chapter 7, students learn about the decision-making process and study models and guidelines for making effective programmed and nonprogrammed decisions. The opening situation in “A Manager’s Dilemma” describes the opening of Universal’s Wizarding World of Harry Potter. At a cost of $200 million, this is a big gamble. This innovative park, with state of the art live action robot technology, is positioned to be the new standard for theme park experiences. Or it could be a huge failure. Students are asked to place themselves in position of Thierry Coup, Universal’s vice president for creative development. What decision criteria would they use? How would they evaluate the effectiveness of Universal’s decision to build the new park? Can they foresee a situation in which they might have to retrace their steps in the decision-making process and begin again? How might your students use the decision-making process in