物流专业英语课件(新)5.ppt

Unit five information logistics Part Ⅰ information logistics key point: Logistics organizational dynamics Difficult point: Sting of “bullwhip” Requirement By the end of this lesson, you should be able to have a good command of The developed process of information logistics The importance of the information logistics How to avoid the “bullwhip” Information sharing can be utilized for mutual advantage New words New words Sentence Explanations 1.information logistics is a multifaced problem 信息物流是一个多层次问题。 Multifaced:多层次的，这是一个复合词 如：multi – exposure 多次曝光摄 pocket multi – meter 袖珍万用电表 multi - year budget多年预算 multi - step method多步法 multi - terminal network多端网络 multi - purpose building多功能建筑 Sentence Explanations 2.several well-known firms involved in logistics relationships owe much of their success to the notion of information utilized to share this information with one one another. 一些参与物流关系的有名的公司把它们的成功多归功于公司之间对信息的共享的概念利用。 Sentence Explanations 3.A key notion in the essential nature of the information systems in the development and maintenance of successful logistics is the need for virtually seamless bonds within and between organization. 在成功的物流发展和维护中的信息系统本质的重要概念是对组织间几乎天衣无缝的联系的需求。 Sentence Explanations 4.Through state-of-the-art information systems,Wal-Mart shares point-of-sale information from its many retail outlets directly with PG and other major suppliers. State-of-the-art:最新的 Point-of-sale:销售点 通过最新的信息系统，沃而玛从它的很多零售点直接和保洁以及其他主要的供应商共享销售点的信息。 bullwhip Recent years have witnessed a rapid growth of interest in the study of the dynamic behavior of replenishment rules of bullwhip effect. We prove that bullwhip effect and butterfly effect share a same the self-oscillation amplifying mechanism that is the ordering decisions the supplier self-oscillation amplify the perturbations brought by the errors in the processing of retailers demand information. questions After reading the material,please think the following questions: 1.what’s the “bullwhip” 2.which