途牛网盈利模式分析的知识.docVIP

途牛网盈利模式分析 *** （防灾科技学院 经济管理系 *****班） 概 要：通过搜集调查资料的方法，对中国在线旅游企业中比较有代表性的途牛旅游网进行分析.从途牛旅游网的发展、主营业务及对其盈利模式进行分析，了解其存在的问题，并结合电子商务课程，提出了建议. 关键词：在线旅游市场；盈利模式；OTA（在线旅游代理）；发展趋势； Tuniu Profit Pattern Analysis *** (Department of economic management Class*****) Abstract: By the method of collecting survey data in comparison to Chinas online travel companies representative way cattle travel network is analyzed. Articles from the way cattle travel network development, the main business and to analyze its profit model, understand the existing problems, and combined with the electronic commerce course, Suggesti