专业英语(广告艺术).pptVIP

* Advertising Art Advertising is the Product of the Progressive human society,Development of commodity economy,and the Important means of the Goods sale and material exchange. At the same time, advertising is an art. ⒈Advertising as one of the means of information transmission,its function is communicated the Informationto for product to the consumers.It arouse to the consumers attention and interest by outstanding creative,moving image,attractive taste,and different artistic techniques.Whether the advertising is authenticity or ideology, must be manifested through the art form. If we say that