礼品方案设计（Gift program design）.docVIP

礼品方案设计（Gift program design） Enterprise purchase gifts, will have the clear business purpose, or between the promotion and customer contact; or strengthen the corporate image in the minds of users the impression; or to increase product sales; or to some sales and marketing activities in public relations needs. It is based on these purposes, enterprises in the custom gifts, will require gift companies in customized gifts printed on the enterprises LOGO or advertising language. Although the cost of making LOGO will be much lower than the value of the product itself, a beautifully made gift, if it is also beautifully printed in LOGO, will also add to the product itself. The enterprise to determine whether LOGO printing quality, in general, will be tested from the following aspects: LOGO shape deformation; the color of LOGO is correct; whether it is appropriate to the size and location of LOGO; LOGO printing LOGO printing will fade; whether the burr and so on. Of course, for different printing process there will be some other requirements, such as: whether the printed surface has obvious concave and convex feeling, for embroidery process, the pin is fine, and so on. For gift companies, in fact, have attached great importance to every aspect of the client making gifts, including LOGO printing, but only responsible attitude does not fully guarantee the LOGO printing will make the customer satisfied, in this one, also need good communication by enterprises and printing factory and cooperation. First of all, for enterprises, need to tell the companys own LOGO production specifications, including the following aspects: 1. clear LOGO printing color: to read their own enterprise VI manual carefully, in which already has a detailed description, such as: LOGO color value (generally described as PANTONE color value, color number) corresponding to different color surface LOGO color value. Corresponding to different material surface, LOGO color, color mark value and so on. The size