药店认清换季机遇（Pharmacies recognize the seasonal opportunities）.docVIP

药店认清换季机遇（Pharmacies recognize the seasonal opportunities） Pharmacies: recognize the seasonal opportunities Every year there are four seasonal specific dates, suggesting that spring and autumn and winter coming, although this change is not necessarily from this day, the day will not become a huge difference before and after the watershed, but if carefully adjusting seasonal drug retail marketing strategy, the pharmacy sales in the whole season and will not profit benefit. Seasonal drug For most drugs if there is doubt seasonal , whether it is upstream of the pharmaceutical companies or retail pharmacies, without exception, given the answer is yes, the main reason is because of differences in climate in different seasons to all season disease incidence increased, resulting in the increase of drug demand, as the terminal the main channel of the retail drug stores, there are also seasonal on drug sales. Many drugs have seasonal sales than other seasons such as winter cough and relieving asthma, anti sense and other types of products more, occupy a large proportion of the annual sales of similar products, and in the summer heat summer heat, stomach medication, diet pills, medicine Qu beriberi medicine and so on increased demand, obviously seasonal will grasp the drug have a significant impact on pharmacy sales. In Southern China, the fall and winter season is mainly cold, rheumatism, respiratory tract infections, tonic products more hot, summer cleaning, detoxification, female detoxification, beauty, weight loss based. For example, in four seasons, winter cold and the number of lymphocyte activity was the lowest, which is prone to colds, bronchitis; hot summer cause lymphocyte numbers rise to the top, but the virus is unable to take advantage of a weak point can be meddlesome, bacteria, so the disease enteritis and diarrhea instead of colds and bronchitis status and become disease disease the demand for treatment of these drugs will rise, while drugs cold and bronchitis