激励理论（Motivation theory）.docVIP

激励理论（Motivation theory） An important aspect of management is how to arouse peoples enthusiasm, that is, incentive problems. Because peoples job performance not only depends on ability, but also depends on the degree of motivation. The mathematical formula is expressed as: work performance =402; (capability = motivation). Western scholars have already noticed this problem, and have put forward many theories and methods. Taylors scientific management, emphasize incentives. Behavioral representatives such as Mayo and Maslow emphasize caring for people, respecting people, and emphasizing peoples needs. After that, Dulake tried to combine the two to form a new theory. After World War II, some new theories and methods emerged. These theories and methods have played an important role in a certain period and a certain extent, and have important reference value for us. From the point of view of various theories, although there are three basic theories: needs theory, stimulus theory and expectancy theory, there is not a clear distinction between them. 1. need theory It needs theory to point out that man has all sorts of needs in physiology and psychology, and always tries to satisfy them. Motivation, as a driving force, comes from the satisfaction of need. In the system that requires theory, the following branches are included. (1) Maslows hierarchy of needs. American psychologist Maslow (A.N.Maslow) to human needs is divided into seven levels, namely the need of physiological needs, safety needs belonging and love needs, esteem needs and the need for knowledge and beauty needs self realization. He believes that only when the lower levels need to be satisfied will the higher level needs arise. The development of overlaps, which is a need to just get a degree of satisfaction and not satisfied 100% can produce high levels of need. Some people will have several requirements at the same time. Because each persons motivation, structure, development of the situation is different, t