终结一二级市场大型搭台促销（The end of the one or two large market promotion stage）.docVIP

终结一二级市场大型搭台促销（The end of the one or two large market promotion stage） Now big promotion, really burn money!! Do not know how to do it, spend more money than before, put in manpower than before, and the idea of spending more than before, that is, can not do sales.. In the past to engage in large-scale promotion stage, Saturday Sunday two days just twenty thousand or thirty thousand sales, is now two thousand or three thousand. The large promotion stage how? At the beginning of the last century, the mid 90s, the low grade market domestic brands, such as silk, small nurses, TJOY, Maybelline in the form of the impact of terminal sales promotion and the large stage of branding. Especially silk, small nurses, TJOY, in two grade market or part of a market with good performance and rapidly increase brand awareness, terminal promotion can not work at the end of a large stage. In recent years, large-scale promotion stage effect is getting worse, even if it is simply want to promote products, but also because of the popularity of difficult assembly does not receive the desired effect. In many one or two tier markets, often spent more than ten thousand yuan cost, sales will be three thousand or four thousand yuan. One, who moved the cheese with large promotion Organizing a large-scale stage promotion, the most important is the popularity of large-scale promotion stage interspersed in the game and the performance is to build popularity. But gathering popularity is not something that can be achieved unilaterally, and the attraction of the mall itself is more important. In recent years, KA international and domestic large supermarket development, city retail outlets increased to a certain extent, scattered traffic, shopping in the supermarket to strong, as before the huge crowds of people around to see the show game no longer, this large stage to build popularity promotion caused great difficulty. From EMKT. The original cosmetic products of large department stores in the promotio