国际化不是赶远集（Internationalization is not a rush set）.docVIP

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国际化不是赶远集（Internationalization is not a rush set）.doc

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国际化不是赶远集（Internationalization is not a rush set） To sell their products abroad is international? In Jin Zhiguos view, this and we take some native to the market is not what two things, the only difference is gone abroad and had a set of far Global integration has already let Chinese internationalization becomes more and more enterprises have to consider the question of internationalization in China have been shouting for several years, but in Tsingtao Brewery chairman Jin Zhiguos view, the internationalization of domestic enterprises is still in the conceptual stage, and this so-called internationalization is more reflected in the products, capital international or pediatrics. The question is, what kind of enterprise is an international enterprise, how to realize the internationalization of enterprises? For this, this print journalist and Jin Zhiguo for the exchange. Drive away set not far away The new think: we know that Tsingtao Brewery is already on sale in overseas, does this mean that the internationalization of Tsingtao Brewery began very early? Jin Zhiguo: in 2005, when the media have asked me, internationalization is to sell their products abroad? I said, now is not the Tsingtao international company, products are exported to the far set just in time. A similar problem was asked many times. The China enterprises, the first to enter the international market should be Tsingtao Brewery. But Tsingtao Brewery sales in the international market are also very small, even reach the level of overseas factories. This is the internationalization? Obviously, the products are sold to the international market is one aspect of enterprise internationalization, but internationalization is a system concept, to sell products in the international market, is only part of the internationalization of the low level, and such a simple form of export trade for beer industry has been more and more not far away. New think tank: but you can not deny that Tsingtao Brewerys sales abroad, i