销售渠道的建设（Construction of sales channels）.docVIP

销售渠道的建设（Construction of sales channels） We all have this experience: on a sunny summer day, we went to the canteen to find a cold drink to cool down when we first pick our love the drink, but if the brand or no brand that is not in the fridge, we are often in the freezer choose a bottle (more pleasing to the location of the more eye-catching, brand is also a little impression) drinks. So, I think: the distribution rate is the first sales force! How to make as many shops as possible to sell our drinks? How can we let our customers drink our drinks in the freezer? How to let customers subconsciously put our drinks in the freezer conspicuous position? This is the problem that requires our sales staff to consider and overcome. How to make as many shops as possible to sell our drinks? The business is run, and we often arrange for the salesman to do some fixed ups on some areas, or call our customers by phone. The purpose is to make our customers happy to adopt our products. The work is time-consuming and can not be achieved immediately. If the salesman does not understand why he should do so, he will work with emotion and the effect will be greatly reduced. So its important for business people to understand why theyre doing it. We can understand why we need to do so in the following ways: 1, the client is directly facing the terminal suppliers, our competition is concentrated in the terminal. Distribution is the first sales force. If a consumer to shop, this should not buy some products, suppliers will lose a sales opportunity. Therefore, it is very important to ensure that you have sufficient inventory and smooth delivery channels. We should promptly understand when the customer sold the product, the need for timely supply of goods. Generally do security works, or to find acquaintances introduced security engineering, or else will go to the computer store or a special security shop to find someone to help. General customers are not deliberately pick a brand, he will lis