地产案名写法总结（Summary of real estate case names）.docVIP

地产案名写法总结（Summary of real estate case names） For a real case is a first step we instigated, beginning as the saying is equal to half the success, the importance of real estate developers more aware of the case, there are media reports of case study has emerged. Give the project a one shot can be the name of each developers have racked their brains to do when the master plan reflects the profound knowledge of the. First, the definition and role of the case name Case name, that is, real estate name; as a real estate identification signs, is the first element of real estate advertising, real estate advertising is the highest frequency in each period, the most consumer contacts text. The case is the real meaning symbol, a good, often based on profound cultural heritage, the market positioning, the connotation of the design concept, advantages and so on, with the simple and resounding name to the market, to guide the formation of the first wave of impact on the consumer. As a kind of text carrier, the name of the case is rich in meaning: its historical accumulation is strong, the connotation of the idea is broad, and the form of expression is diverse, forming the symphony of the meaning of the case name. In case of the connotation of the world, feel the real cultural pulse, commercial behavior and humanistic spirit here mingles and hangs down, or highlight the core value of real estate, or real estate development theme, or interpretation of the concept of real estate; with a series of building representative is the concentration of another meaning of the real estate development history. Building projects bearing close contact with people of real estate to show the significance, charm and brilliant thoughts and hopes to stimulate consumer. Although the name of the case is the name of the project, it is different from the name of the general merchandise. Its main function is: (1) strong impact, attract the eye When a new project enters the market, it is the case name of a p