服装经销商处理库存全攻略(Clothing dealer inventory.).docVIP

服装经销商处理库存全攻略(Clothing dealer inventory.).doc

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服装经销商处理库存全攻略(Clothing dealer inventory.)

服装经销商处理库存全攻略(Clothing dealer inventory.) To the end of summer, almost all the clothing store door, are uniform to put up the seasonal discounts promotional single. The reason is simple: digestive inventory! Discount sales inventory, happy is the vast majority of consumers, distressed is the business people. Do not promote it, inventory consumption can not go out; promotions, both the loss of this, but also easy to damage the brand image. Recently, XX (China) Co., Ltd. has invited the famous marketing management expert of Chinas clothing industry - Zhu Wenxin, for all its franchisees and direct store managers to teach how to digest inventory secrets. He believes that enterprises can reduce inventory can be divided into three stages, namely, in the order stage, delivery stage, sales phase and other three stages, respectively, to take different measures, as far as possible from the source to reduce inventory. Order - analysis reports, integration styles Analyze sales reports and competitive intelligence analysis sheet Every time you order, many agents enter the order scene, just like to the casino in Las Vegas, with their own feelings and experience to buy big buy small. Zhu Wenxin analysis, this is the root cause of inventory. A real order master will do data analysis to prevent inventory generation. Now, after the pat head order of the subjective era, entered the data, ordering of the scientific era. He cited an example of a Baotou dealer producing inventory every year. Later, he asked the boss, what was your best selling last year? The boss replied, suits and jackets.. When he asked both the percentage of the sale, the boss could not answer. As a matter of fact, these figures are available on sales records. Zhu Wenxin helped him analyze, found that suits accounted for 40% of total sales, jackets accounted for 32%, together with 72%. But when the boss ordered, the suit ordered 42%, and the jacket was booked for 45%, plus 87%, which was caused by the careful analysis

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