销售工作中的八大难题（Eight problems in the work of sales）.doc

销售工作中的八大难题（Eight problems in the work of sales） Preface The salesman is the most simple and most complex types; a novice with little training, on the next market youmoyouyang as a sales staff. There seems to be no what technical content. There are many sales do nearly ten years of sales, did not grasp the basic skills of sales. Sales simple that is because there is no esoteric sales theory is just some basic operation process; sales is complex, it is unable to control internal and external factors of the change of Theres no telling the sales work; at the changes. For enterprises, the sales staff is the most easy to move and is the most difficult to recruit job. Easy to say, a dozen advertisement, the letter as an avalanche; that, in accordance with the requirements of less and less. The requirements for the enterprise sales staff including: character, skills, experience, and so on. This is not the essence of the industry sales of the standard is to recruit president standard. Enterprises lack the ability to cultivate talents, only hope from the social recruitment, to find all aspects to meet the business requirements, of course is difficult and difficult. Enterprises in the formulation of marketing strategies to implement confusion: do not go, always difficult to complete the sales target; sales staff in confusion: lack of corporate strength, product no highlights, not the price advantage, the market did not invest; how to do sales work? All the confusion of imputation is a fundamental reason, the lack of excellent enterprise management and sales staff. The enterprise gain a foothold in the fierce competition in the market, it is necessary to establish a management mechanism to cultivate and attract talented people; as a salesman, must improve their ability and quality; improve the ability of solving problems. Sales as a member of the individual, do not have the ability to change the current situation of the enterprise, only to improve themselves, to accomplish some