康丽根发力中国管理（Kang Ligen force China management）.docVIP

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康丽根发力中国管理（Kang Ligen force China management）.doc

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康丽根发力中国管理（Kang Ligen force China management）

康丽根发力中国管理（Kang Ligen force China management） Shanghai in the early June, the summer rain dripping, comfortable weather, at the Shanghai Exhibition Center in the United States Culligan? Could the Asia Pacific executive director KY.Shin (Shen Jiyun) are sweating all over the curb, the Korean American active old urchin with his unique way of expression and high expression, introduced the development status of the brand in Asia Pacific region. This is the United States Culligan? Could debut brand for the first time in the AQUATECH CHINA International Water Exhibition China exhibition, its core brand products AC-50 also attracted a lot of attention of the audience. The dazzling spark after the collision of culture -- hiring agents for the focus at this stage Culligan? Could the brand has entered the market in 2004 2008 Chinese, vigorously expand the market, to now has more than 40 brands in the city and the countrys agent stores, its rate of expansion is the industry myth. But at present, our work remains focused on the expansion of the dealer scale , the United States Culligan? Kang Ligen Asia Pacific executive director KY.Shin (Shen Jiyun) to drinking water times reporter said, we have used is not suitable for China market promotion, after several years of observation and precipitation, we has changed the strategy, find a suitable method. This method is to find more dealers in Chinese, to expand a broader market. Culligan in the China market at the beginning? Could choose the brand direct way Chinese direct contact with consumers, but because of cultural differences, the effect is not very ideal, KY is also interesting to direct drinking times reporter said he had on this phenomenon is very puzzling, Chinese do not believe that the sales staff, and Culligan? Could Chinese in almost no advertisements or do TV shopping programs like this, does not meet the Culligan? Could the Culligan culture, and abroad? Could never played advertising, because without advertising, we al