将节日促销进行到底!（Carry out the festival promotion to the end!）.docVIP

将节日促销进行到底!（Carry out the festival promotion to the end!） Carry out the festival promotion to the end Some people say, holiday promotion more and more like manufacturers and merchants chicken ribs, tasteless gesture. But some people say that without promotion, there may be no chicken bones. In the face of huge holiday market, only to escape. The characteristics of festival consumption psychology determine the different forms of holiday sales. The promotion of new brands is a great opportunity for consumers to contact each other intimately. Feel consumption era, the consumer buying habits have changed a lot, from the last century in 90s the importance of commodity price today homogenization era feel of consumption, consumers are more and more with the heart of the desire, and the businessman elaborate build with the heart of the sale atmosphere, will the consumers do not consciously genzhaoganjiaozou to achieve sales target. So the holiday how to attract consumers with limited attention, grasp the focus and the change in demand of holiday consumer market, bigger and quicker holiday market? Lets take a look at the festival marketing experience of a small company producing traditional Chinese food, such as dumplings, dumplings, dumplings and so on. It is worth noting that more than half of the sales of this enterprise have been realized before and after the festival. Therefore, they have accumulated rich experience in festival marketing in practice. Strategy 1: a bit of creativity, foil festival atmosphere Festivals are dynamic days, happy days, capturing peoples festival consumption psychology, moving in music, being happy to sell, making hot spots, and finally realizing Festival marketing. For different festivals, shaping different activities theme, the most customers to attract their counters before, to create a scene atmosphere, to achieve holiday sales purposes. Such as the Dragon Boat Festival last year, the supermarket Duitou design into the shape of the dragon b