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盘中盘系列13 强势品牌盘中盘操作(After a series of 13 strong brands of disc disk drive operation)
盘中盘系列13 强势品牌盘中盘操作(After a series of 13 strong brands of disc disk drive operation)
We found that in China liquor industry with many marketing experts for the contact process, disk drive appeared two kinds of extreme attitude, the two extreme attitude of the disk drive in the industry formed to put huge pressure on the table. One is the disk drive as God, that the disk drive is a secret weapon to save China liquor, and then the mystery of this kind of market operating system. The concept of cognitive expectations will inevitably lead to the disk drive is very large, even once the disk drive is part of the setbacks will form a great disturbance in the whole marketing system, to bring extreme extreme disappointment. The attitude of the disk drive is definitely a misunderstanding, the world doesnt have a universal method to solve all the problems in the marketing. The second is that the disk drive is a contemptuous disregard, a pediatric terminal guide, ignoring the disk drive as a systematic marketing strategy or have a very strong lethality, if slightly cautious is prone to lost Jingzhou. Especially a lot of strong liquor brands, disk drive operation we remind the strong liquor brand for weak brand must exist psychological, but actually strong brand if can use the disk drive market operation method, not only will not reduce their noble status, and are more likely to succeed in disk drive.
Strong liquor brands generally have a long product line planning, such as Wuliangye, from the retail price of 3 yuan /500ML the tip of the village to the retail price of 1000 yuan /500ML Wuliangye God is everything. However, because Wuliangye ignored the use of liquor for a disk drive means, or Wuliangyes lack of disk drive awareness, making Wuliangye in many regional market living space has been greatly compressed, this decline in a certain sense has a profound impact on the great dream of a Wuliangye system China liquor market.
We take the Chinese liquor consumption heavy market --
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