2012 Q4 Mobile Internet Trends Report text（2012年第四季度移动互联网趋势报告文本）.docVIP

2012 Q4 Mobile Internet Trends Report text (Research papers Download News) February 26, 2013, Baidu announced today fourth quarter of 2012 lt;lt; gt;gt; mobile Internet trends report, the report pointed out that the per capita mobile Internet surfing long surpassed PC Internet, PC users continue to maintain the trend of migration to the mobile terminal obvious of which Baidu mobile search user demand is mainly concentrated in the high-frequency reading, shopping goods, tools, services, LBS classification, this part of the application of accounting for up to 42.1%. Report Baidu mobile search, Baidu, and Baidu mobile applications based on statistical data movement around the “Baidu mobile Internet trends” and “Baidu mobile Internet user needs and behavior” in two parts reveals some significant trends. Baidu mobile search three years of growth 11 times The report shows that from early 2010 to late 2012, three years Baidu mobile search traffic grew 11-fold in the past two years, the number of mobile Internet users increased from 277 million to 420 million, an average annual growth of 52%, while Baidu mobile search has reached more than 330% of the average annual increase is as much as six times the number of Internet users with relatively stable in 2011 compared to the growth curve, festivals accelerated upward trend that mobile search has begun to penetrate deep into people’s lives, into a leisure essential travel entertainment applications. Figure 1 2010-2012 Baidu mobile search traffic growth trend Medium-sized Website Mobile website to complete the accelerated movement of nearly half 2011 to 2012, the proportion of medium-sized mobile site increase of 10.7%, but in 2012 the same year Q3 to Q4, 3 months or up to move the site of 7.5% is not difficult to see that in 2012 and medium-sized sites is accelerating the pace of mobile technology where life services, tools and applications, integrated content community became the focus of PC Internet mobi