360 search forgo medical commercial promotion or public relations show improvement in medical status quo（360搜索放弃医疗商业促销或公共关系显示改善医疗现状）.docVIP

360 search forgo medical commercial promotion or public relations show improvement in medical status quo Research papers Download News: evening of May 3, under the respective event on the West Wei is the responsible body to denounce Shan Hu tsunami, 360 officially announced the search will give up all consumer healthcare business promotion business. This statement came out, the printing of public opinion today. Many civil society opinion leaders said Qihoo always gone back its search engine for health promotion also changed the attitude has changed, how position is not important, the key depends 360 can be implemented. More part of the view that promotion of public health significance abandon far greater than the real value, the positive impact worth mentioning. So, we only declare itself, health promotion and health status of three aspects to talk about such a high-profile company to make this particular decision at this particular time, will produce what kind of impact? Or, it how to improve the health status of Chinese have meaning? ‘Temporarily’ abandon commercial interests, just a PR show? 360 search official statement mentioned: Prior to the relevant legal and institutional improvement for the life and health, temporarily abandoned commercial interests. As used herein, a ‘relevant legal and institutional improvement before’ and ‘temporarily abandoned’ two fuzzy concepts can not be accurately defined. The one to fill the cusp of the Friends of the sword Baidu, the way to add some self-serving public voice. And secondly, if the future is to make things contrary to commitments provided to justify the rhetoric. As early as the end of 2012 when the 360 launched search, Qihoo 360 search terms they declared health promotion and permanent insulation. But after only three months, medical advertising climbed to the top of search engine results, indeed, on her face. And a few days ago to promote public health declaration Speaking again, taking into