on the absence of liu xiang the theory of brand marketing strategy analysis（刘翔的缺席品牌营销战略的理论分析）.docVIP

On the absence of Liu Xiang the theory of brand marketing strategy Analysis Paper Keywords: Liu Xiang brand; marketing; analysis Abstract: From the perspective of marketing strategy, brand analysis of Liu, Liu Xiang, the brand marketing strategy obtained mainly due to lack of marketing, lack of team-building and influence of our institutions in a great importance to the commercial value of the brand today, sports stars Not only should pay attention to their athletic performance should also attach importance to the development of its commercial value. When the stars start blinking s