三段法 -- 协助经销商成为客户的咨询顾问（Three paragraph - to assist dealers as customer Consultants）.docVIP

三段法 -- 协助经销商成为客户的咨询顾问（Three paragraph - to assist dealers as customer Consultants） At present, a household central air conditioning marketing status Along with the rapid development of Chinese economy, life consumption level of residents is increasing, a kind of air conditioning products can meet the emerging consumer demand has gradually come into our lives. In 1999, the first clear concept of household central air-conditioning; household central air-conditioning can meet 60 to 600 square meters of apartment layout more room requirements, at present, in Europe and the United States, Japan and other countries, residential apartments, villas have been widely used, the use rate of more than 70%, more than 50% in Japan, and the use of household central air conditioning in China accounted for about 5% of the air conditioning industry. According to a survey of domestic, about 26% of consumers said they are willing to install household central air conditioning. At the same time, different from the traditional home air conditioning, the domestic household central air-conditioning industry profit margins generally reached more than 30%. Household central air conditioning future huge market capacity and higher profit margins also attracted many well-known household electrical appliance enterprises to enter the. Midea, GREE, Haier, AUX, Shinco, TCL, Chunlan, MITSUBISHI heavy industries and other domestic and foreign brands have been involved, for a time, household central air-conditioning air-conditioning industry to become the focus of competition Chinese new. In fact, it is the value of this point, many manufacturers have poured into the melting pot to gold. Along with the traditional air conditioning companies involved, a large number of distributors and agents have also entered this industry to share, the current household central air-conditioning generally has four sales channels: 1, dealer agent marketing; 2, manufacturers direct marketing bidding; 3, large home applian