企业战略决策新思维（New thinking of enterprise strategic decision）.docVIP

企业战略决策新思维（New thinking of enterprise strategic decision） The strategic decision of strategic management is an extremely important link, which plays a pivotal role. Strategic decisions are provided in the period of strategic analysis of decision information, including trade opportunities, competition, enterprise ability etc.. The comprehensive information to determine the strategic decision of enterprise strategy and related solutions. The implementation of the strategy is to carry out the more detailed decomposition strategy, realize the strategic decision-making intentions and goals. Based on the previous research of A P (K, Q) k model (hereinafter referred to as A PI model) strategic analysis stage application on the basis of further analysis of the application of the model in the strategic decision-making stage, through the model of strategic decision of new ideas and specific application is put forward. First, the traditional model of strategic decision analysis The SWOT matrix is an important strategic management model, which can be used for strategic analysis and strategic decision. In the analysis phase, analysis of external opportunities and threats, strengths and weaknesses analysis; in the decision-making stage, enterprises will be opportunities and threats and the advantages and disadvantages of matching, it can produce four kinds of matching results, formulate the corresponding portfolio strategy. The SWOT model analysis method and decision-making ideas are worth enterprise reference, the model for external environment, grasp the opportunities and threats, the internal resources grasp the advantages and disadvantages of two aspects of mutual combination, formed four kinds of strategic thinking. SWOT model is a kind of strategic analysis and strategic framework, its contents need filling. The model requires four elements: opportunities and threats, advantages and disadvantages are shown in four aspects of the relevant information, information combination,