汽车促销计划（Car promotion plan）.docVIP

汽车促销计划（Car promotion plan） I. active background As a mini car sales in the first Chinese manufacturer, * * * * * * * Limited by Share Ltd at present annual production capacity of 180 thousand vehicles. Is expanding in * * * * * * * XX is expected to annual production capacity of 336000 vehicles. The companys products include commercial vehicles, minivan buses, mini double freight cars, miniature single row of four series of trucks, a total of 210 varieties of models. XX December, SAIC GM Wuling began producing Chevrolet spark minicar, which is the first time in the domestic production of Chevrolet brand sedan. SAIC GM Wuling a total of 400 outlets and 400 after-sales service outlets, densely distributed in 29 provinces and autonomous regions throughout the country. In XX, SAIC GM Wuling sold 180188 vehicles, an increase of 22.8% over last year. Visibility and reputation in China by SAIC GM Wuling Automobile Limited by Share Ltd, over the years the car sales increased dramatically, in the target market is legendary. This unique new at the appropriate time to meet consumer demand, let people understand life better life experience, for the market to provide the best, provide the most preferential, the ideals and aspirations of SAIC GM Wuling Automobile Limited by Share Ltd. Do a mini car, need word of mouth. Huzhou Ling Tong Automotive Co., Ltd. seize the opportunity to carry out further publicity during the new years day, three counties, two districts in Huzhou. Two, the purpose of activities - in view of the mini car market and target consumers in the pursuit of good reputation, strong power, good customer service service characteristics, meet the psychological needs of consumers. - by people yearning for relaxed fashion psychology, personality, fashion, beauty of the launch of the new Chevrolet spark, relaxed mood to allow consumers to experience the work. With the help of a small whirlwind - Wuling can pull to the concept of operation load, an occasion to launch th