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analysis- big data customer marketing shop(大数据分析-客户营销店)
Analysis: Big Data customer marketing shop
Research papers Download News: For many small sellers shop operators, they are not only deeply for big data distant and deeply troubling.
Perhaps many small sellers is not clear, in Taobao as a senior data analyst, you must have the following capabilities:
1, Taobao user data mining analysis, mining user behavior characteristics,
2, in-depth study of a particular aspect of user behavior features, support operational data of the business units,
3, to consumers online and offline consumer behavior, wireless application behavior analysis, exploration,
4, the logistics supply chain business conduct, industry research, analysis, modeling,
5, in-depth study of the business problem, the output-based mining technology solutions, driving the development of logistics, O2O, wireless and other services.
They must effectively complete at least the following three daily work through these capabilities:
1, a variety of data sources for in-depth diagnostic portfolio analysis, mining, in-depth analysis and modeling,
2, through thematic analysis, in-depth analysis on the business issues, critical analysis of ideas can be the product of providing relevant recommendations
3, through the line, online business research and analysis, the formation of O2O business plan and promote operational data of the business units.
Through these capabilities and job description, I believe that many small sellers must clear: big data is not able to have a small shop and master Therefore, for many small sellers, although I hope to help their large data network. shop operator, but I do not know where to start With big data, so the data around the annoyance and risk is also often unable to help many small sellers data indicators shop operators to achieve breakthroughs and improve operational efficiency shop, shop operators prevention decline in operating performance bottleneck.
First, the data from the import of consumer psy
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