analysis of the secret programs success（分析方案的成功的秘密）.docVIP

Analysis of the secret program’s success [Abstract] narrative-based TV talk show to be successful, we must pay attention to emotional content of the transcript, to satisfy the audience’s emotional needs; to select a little-known story of the person as a guest talk; also have a host of intelligence and personal charm, to be good at listening and asking questions, to be able to host their own unique style to create a democratic and open conversation platform that allows guests and viewers speak their minds. [Keywords:] narrative-based TV talk show host of emotional connotations talk guests TV is a television talk shows as a means of communication, through discourse, in language, symbols and non-verbal symbols dual channels to disseminate information, integration of mass media and interpersonal communication, to create a screen-face interpersonal communication both inside and outside the information field of a television program types It originated in the West, scholars generally believed that the September 1954 launch of the U.S. NBC lt;lt;Tonightgt;gt; is the world’s first TV talk show. our late talk show appeared in the United States for decades, but the development at an alarming rate .1993 Shanghai Oriental TV station began broadcasting in the lt;lt;East Room Livegt;gt; Mainland China’s first talk show, and the way to live, but its impact is limited to Shanghai, while the real founder of the national talk show natural non-lt;lt;a spade a spade gt;gt; none other than from the March 16, 1996 the first phase of program lt;lt;Who will protect consumersgt;gt; start lt;lt;Straight Talkgt;gt; started in the country set off a wave of talk shows as of September 2001, China’s TV talk shows as many as 179, although now how many TV talk shows figures are not available, but academics are basically considered to be in more than 200, described as impressive. Today, the TV talk shows have occupied all levels of television, families large and small TV screen, has b