2011饮料市场 大戏开场（2011 beverage market drama opening）.doc

2011饮料市场 大戏开场（2011 beverage market drama opening） 2011 (special drink beverage: Plant protein drinks market opportunities In the Chinese beverage industry association 12th Five-Year planning, we can see such a description: the next five years, the rapid development momentum of protein beverage, the proportion will increase, with coconut, soybean, peanuts, almonds, walnuts, nuts, fruit and other plants as raw materials of plant protein drinks or will usher in rapid development period. Bottled water, tea drinks by the master and unified control of absolute market share; carbonated drinks, fruit juice beverage market by two such international beverage giants occupy...... These are very high threshold for the competition of the Red Sea market, relatively speaking, plant protein beverage competition is not so fierce, but also a huge market space. The original Wahaha planning director incumbent Hainan Yedao group Limited by Share Ltd assistant chairman Xiao Zhuqing said. In fact, Xiao Zhuqings view of truth, as one of the six major categories of beverage of vegetable protein beverage development process in recent years, did not have a market share in the absolute superiority of the brand, compared with bottled water, tea drinks, the market has yet to be written, it is this market pattern provides a blank entry point into the thick coconut Coconut Juice and huge space for development. Hainan Island Hutch competing big market Coconut Juice Hainan coconut island group based on the geographical advantages of Hainan it has to cut Coconut Juice market provides a convincing Market: coconut juice in the China market, consumers will only trust products from Hainan, other companies do not drink again. Hainan coconut island group and Hainan coconut the same ancestry, has such a unique geographical advantage, I believe they will deduce Coca-Cola and Pepsi and win-win future, Inner Mongolia Bureau of Huhhot Erie Mengniu in competing planes under the background of common bigger whole c