《用PPT 说话：有效推销你的观点.ppt

* * * * * * * * * Text in box Box title Box title Box title Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text * Text in box Box title Box title Box title Box title Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text * Text in box Box title Box title Box title Box title Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text * Text in box Box title Box title Box title Box title Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text Level 1 text Level 2 text Level 3 text Phase I Phase Name (Title Case) Phase II Phase Name * 时　间　表 Wk Month ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... ... Issues … * Value-added chain Supplier Customer Development Production Sales Distribution Company * 愿　　景 愿景 * Waste of resources – problem Problem 3 Problem 1 Problem 2 Problem 4 * Waste of resources – solution Solution to problem 3 Solution to problem 1 Solution to problem 2 Solution to problem 4 * As a short-term cash-cow, more public products are expected to be sole in contributing to the early break even Project selling only Purely import Doesn’t take up much corporate capacity High unit price High profit margin Short-term sales-up potential Strong Swiss brand with original import concept Current sales of public products account for 38% of Geberit gross sales turnover Long-term prospect The market size for public products itself is limited and shrinking Limited number of targeted high-end hotels and buildings for Geberit Many competitors within the industry Lack of one-set solution Combined selling approach is becoming difficult (e.g. Kohler to whom Geberit used to provide electronic produces and sell in projects has launched its own electr