男性消费倾向与男色经企业培训济透视（Male consumption tendency and male trade A Perspective of enterprise training）.doc

男性消费倾向与男色经企业培训济透视（Male consumption tendency and male trade A Perspective of enterprise training） There are more and more male customers, and more and more places are needed, and now they can be separated into one category. In the view of the famous marketing expert Tan Xiaofang teacher, in recent years, more and more brands clearly feel the male consumer groups as an independent power, more and more brands have further subdivided products according to gender, age and other conditions. The important thing is that men in these new times are both highly concerned about themselves and have a good ability to identify brands, and their buying and consuming behavior is entirely masculine. With the arrival of the black man era, the outbreak of the black belt economy made many gold diggers try to dig some gold out of it. The handsome star portrait off the market, male beauty pageant have opened the battle, comment on the male programs are full of newspapers and magazines each page and the TV screen, some experts believe that this is the male and feminist shift in the formation of the aesthetic effects of female aesthetic tendency of the whole society, in this case, the rise of videotape. Male color, a word full of ambiguous words, but from the point of view of marketing planning, it contains unlimited business opportunities. Sex economy has become the latest commercial terms. Leading the economic wave is the four male F4, and from their start, the entertainment industry began to recognize the strength of the male charm, coupled with the pursuit of many media and wantonly reported, soon male economy came. A few years ago, a man if it is too focused on their dress and appearance, may make people feel sissy, real men want to show the rough, dirty look. But things seem to have changed in Asia today. Famous marketing expert Tan Xiaofang teacher (official website ) learned that, pay attention to the man dressed in some Asian countries developed rapidly, has formed a faction of a s