外贸英语函电unit 1 Business Letter Writing.ppt

Business Letter Commercial Correspondence 外贸英语函电 什么是外贸函电？ 在国际商务往来中用以传递信息、处理商务事宜以及联络和沟通关系的信函或电讯文书。 外贸英语函电的特点？ 1、独特的语言风格和较正式用语 外贸英语函电的特点？ 2、夹杂大量的贸易术语、缩略语、缩写词 外贸英语函电的特点？ 3、与外贸业务实践密切相关 课程要求 1、培养扎实的英语功底 2、熟悉外贸业务知识 如何学好这门课？ 1、学习模仿例文 2、归纳常用语、句型 3、大量练习、实践 本门课主要内容 1. An Introduction about Business Letter Writing 2. Establishing Business Relations 3. Enquiry and Replies 4. Offer 5. Counter-offer 6. Order and Acknowledgement 7. A Sales Contract 8. Packing 9. Payment 10. Shipment 11. Insurance 12. Complaints and Claims 考核标准 平时 + 期中测试 期末考试 考勤 + 课堂表现 + 课后作业 Unit 1 Business Letter Writing Parts of a Business Letter 商务信函的组成部分 Forms of a Business Letter  商务信函的格式 Addressing Envelopes 信封书写 Principles of Business Letter Writing 商业信函的写作原则 一、商务书信的组成部分 Parts of a Business Letter China National Cereals, Oils and Foodstuffs Imp & Exp Corp. 8 Jianguomen Nei Dajie Beijing 10005, China Telephone: 86-10-6526-8888 Fax: 86-10-6527-6028 E-mail: carl@ 15th November, 20__ Our Ref.__________ Your Ref.___________ 556 Eastcheap London, E.C. 3, England Attention: Import Dept. Dear Sirs, Subject: Aquatic Products We thank you for your enquiry of 5 November. In compliance with your request, we are sending you herewith a copy of our illustrated catalogue and a quotation sheet for your reference. All prices are subject to our confirmation for our aquatic products have been selling well this season. Therefore, we would suggest that you advise us by a fax in case of interest. We await your early favorable reply. Yours truly, China National Cereals, Oils and Foodstuffs Imp & Exp Corp.