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管理类科目(Management subjects)
管理类科目(Management subjects)
Here are some of the classics that are definitely worth reading...
First, fix 29 kinds of books: students can read some books on philosophy, natural science and social history.
Classic 21 management books
(1) Peter Drucker (also known as Dulake) is known as the master of management. His following masterpieces should be read intensively. Interested students can see one book for his book, one for reading and more for reading:
Highly effective managers, the top management must read the classic
Management practice opens up management as a discipline
Management: tasks, responsibilities, and practices provides a systematic textbook for students studying management
Results management, the challenge of management in twenty-first Century, bystander: Memoirs of managing master Drucker
(two) the classics of other Masters
1. world class classic textbook, Harold Kunzs management
2. Konosuke Matsushitas great works: the complete works of Konosuke Matsushita Management (very thick)
3. Japanese managing guru Kenichi Ohmae: invisible new world
4. managing master Peterss masterpiece: the pursuit of excellence
5. Michael Porter: the father of competitive strategy in competition strategy
6. Jinchang, Mauborgne / Blue Ocean Strategy: the Commercial Press, May 2005
7. (beauty) Collins, etc.: evergreen, CITIC publishing house common sense, but it is very practical value!
8. (beauty), Slywotzky, etc.: discovery profit area, CITIC Publishing House
In June 2002, more realistic, detailed and detailed analysis of the growth of enterprises through the value of customers to obtain profits.
9. Philip Kotler: the classic textbook of marketing management continuously in print, swept the world. Any one of the marketing people, regardless of whether he is inexperienced, or qualifications, are affected by the direct or indirect.
10. Wei Qian Da: Z theory, founder of Z theory
11. Rand decision, which is a good book explaining how to make decisions. We know a lot about the Mid
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