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《_电视节目策划》教案(_ TV plan plan)
《_电视节目策划》教案(_ TV plan plan)
TV programming lesson plan
Setting up: Xu Haichao, director of Journalism Department
Applies to the three year system of higher vocational level media planning and management professional and director of professional
I. the nature and mission of the course
TV programming is a required course of Vocational and technical ability module for media planning and management major and director major. Its task is to train students to make use of the basic theory of program planning to carry on the project planning of TV column.
Two. Objectives of the course
Students should meet the following requirements through the study of this course:
(1) understanding the basic composition and function of TV programs;
(two) master the basic theory of planning
(three) master all kinds of TV column planning;
Three. Teaching materials and bibliography
TV program planning, Hu Zhifeng editor, Fudan University press
TV planning tutorial, swim with Communication University of China press
Four. Examination methods and requirements
TV programming for the examination class, theoretical assessment accounted for 40%, and practical assessment accounted for 60%.
Five. Teaching schedule
chapter
content
Hours
Theoretical teaching
In class training
Remarks
One
Planning overview
Eight
Three
Five
Two
TV news program planning
Twenty
Twelve
Eight
Three
The planning of TV talk show
Twenty-four
Ten
Fourteen
Four
Entertainment programming
Sixteen
Eight
Eight
Subtotal
Sixty-eight
Thirty-three
Thirty-five
The total number of hours is 68 hours, and the theoretical and practical ratio is 1:1.13
Six. Teaching content and requirements
Chapter 1 planning overview
(1) teaching purposes
1. understand the basic composition and function of TV programs
2., the current situation and development trend of Chinas national policy industry
(two) teaching hours: 8
(three) teaching content
1. concept of planning
1) what is planning?
With certain information materials, to achieve a specific purpose, goal
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