企业软实力超越利润的精神魅力（The spiritual charm of enterprises soft power surpassing profit）.docVIP

企业软实力超越利润的精神魅力（The spiritual charm of enterprises soft power surpassing profit） Enterprise soft power is designed for the future of the enterprise, but also for the community and all mortal beings. As Lao Tzu said: but dont have, and not rely, but not in gongcheng. That is to say, enterprises should always have a heart of Thanksgiving, to serve the society of mind, with love and responsibility to plans for the future. The enterprise survival management (the Deng Zhenghong column, experts from Bray) the future survival of the enterprise management thought founder Mr. Deng Zhenghong believes that in the harmonious society, the real meaning of the soft power of the enterprise should be to let the society full of love, full of responsibility, full of love and moved, this responsibility is reflected the spirit of shared interests more than the general call and appeal, is the charm of the spirit beyond the profit. Deng Zhenghong pointed out that the enterprise soft power theory, the enterprise of the soft power of soft, is the enterprise a sincere, tolerant, caring heart, in the spirit of guidance and practice, enterprises move moist whole world of people, their limited useful way, the public will always remember the benefits of enterprises, enterprises from each other the sense of responsibility and mission. Once the business is bad, the influence and penetration (not the Bray Deng Zhenghong column) but not because of reduced profits shrink, but will gain public sympathy, support and assistance, because they feel that have benefited from the enterprise, distress in the show, the public will from the heart to tide over the crisis with the enterprise, do money money, Youlichuli, wise out wisdom, there are things out, the enterprise resources integration is not required, but a spirit of power moved out, as companies usually give a drop of water, difficult to have the Pacific ocean. This is the power of love and responsibility of resource integration to obtain the highest re