商业词典(Business Dictionary).docVIP

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商业词典(Business Dictionary)

商业词典(Business Dictionary) The six army are wailing Gao Su, angry red crown for Confidante. Gufanyuanying blue sky to make, only see the Yangtze River flows into the sky. People are the most, followed by state, king of light. Can Xue branches still have orange, frozen thunder shoots to sprout. An empty sack, not engrossed in their wealth. Retail: is a form of transaction, can be defined as the goods or services sold directly to the final consumer sales activities, sales of goods is also a business environment available to consumers, so that consumers get consumer goods from the retail store and consumer related intangible service satisfaction, it is directly related to the life of the residents the quality and life style, is an important stage in the allocation of social resources, is also the final stage. - retail strategy: how is the retailer intends to concentrate its resources to achieve its goals, determine the main service in which customers and will provide what kind of goods and services, and the establishment of the system and maintain the competitive advantage strategy. Specifically it includes enterprise mission, competitor analysis, customer segmentation, positioning, store location, service strategy, relationship with suppliers, information management and distribution system, low cost management, and retail activities etc.. Shopping circle: refers to the retail store to its location as the center, along a certain direction and distance to expand, to attract customers radiation range, simply speaking, that is, to shop customers living in the geographical range. And the whole process of commodity management: refers to a retailer from the demand analysis of the customer, the product mix, pricing, promotion, and use of funds, stock and other indicators of business analysis and comprehensive plan, through efficient operational system, guarantee in the best time, the quantity, the most suitable at the right price to provide customers with goods, and achieve th

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