广播电视概论简述1（A brief introduction to radio and television 1）.docVIP

广播电视概论简述1（A brief introduction to radio and television 1） First, the birth of broadcasting (1) the first radio station in the world In November 2, 1920, American commercial radio Pibibao run Westing House Electric Corporation began broadcasting, the call sign KDKA. (2) broadcasting industry has sprung up all over the world Two, the development and maturity of broadcasting (the golden age of broadcasting) Three, the competitive period of Broadcasting Development (after 1970): 1, the advantages of Broadcasting: (compared with television) (1) the broadcasting is easy to carry, and the broadcasting space is flexible; (2) broadcasting can satisfy peoples music demand more thoroughly and comprehensively; (3) the multi language service of broadcasting, the television is also relatively difficult to compete; (4) the participation of broadcasting is not inferior to that of television; (5) the cost of broadcasting is lower Conclusion: broadcasting is an elastic medium, which is subject to peoples daily life arrangement, and television, on the contrary, requires peoples daily life arrangement to adapt to it; 2, broadcast disadvantages: less vivid than television; deeper than the newspaper, the amount of information is better than the network 3, radio measures to deal with competition: (1) local programs, cheap programs and more recording programs; Reduce the broadcasting network scale, broadcast more local programs, and reduce the cost of higher entertainment; Cheap and expensive recording programs instead of live shows; (2) professional stations appear - the direction of broadcasting stations The second section is about the development of TV industry First, the start-up of television industry: In November 2, 1936, Britains first public television station, which was built in Alexander, north of London, was officially broadcast. 13 hours a week to become the worlds first television station. The scan line was then increased to 405 lines. In June 1941, the first commercial statio