建立家产生态圈头脑助管理推中国葡萄酒可延续开展（Establishing an ecosystem of family property, helping management and promoting the development of Chinese wine）.docVIP

建立家产生态圈头脑助管理推中国葡萄酒可延续开展（Establishing an ecosystem of family property, helping management and promoting the development of Chinese wine） Based on thinking things characterization activities are derived from accumulated daily and social interaction, these accumulated by accumulated into the hearts of the people after a considerable period of time is the infinitive, schema, symbol. Therefore, when people come into contact with objects, and when they need to understand and understand objects, peoples thinking is often characterized by those implicit formulas, schemata and symbols on their implicit psychology. In front of the brand to characterize the process of thinking is the master Trout said those already exist from the new together this is probably one of the deep structure as brand awareness of the Intel, Microsoft and CISCO platform guide how to promote industry innovation the book show that the future competition is no longer the competition between individual companies, but the match between trade ecological system. Experience marketing is a 1998 American strategy horizon LLP companys two founders Bjosephpine II and JamesHgilmore proposed. Their definition of experiential marketing is: from the consumers senses, emotions, thinking, action, and related five aspects of re defined, design marketing ideas.. They believe that consumer spending is both rational and emotional, consumers before consumption, consumption and consumption experience, is the key to study consumer behavior and corporate brand management. Why is experiential marketing spreading so quickly in our country? This is related to the trend of consumption experience in China, but not accidental. The reasons are summarized as follows: 1., the progress of material civilization and the improvement of consumers living standards With the progress of material civilization, peoples living standards and consumer demand are also escalating. In the agricultural society, people are pursuing the basic meet the fo