以新型b2b撬动泛家居行业的渠道变革（Leveraging new B2B leveraging Pan home industry channel change）.docVIP

以新型b2b撬动泛家居行业的渠道变革（Leveraging new B2B leveraging Pan home industry channel change） Group buying means group buying, which is the purchasing behavior of government agencies, enterprises and institutions when they concentrate on welfare. In recent years, buy has a new meaning - consumers together to buy a large amount. For example, group purchase real estate, such as home appliances, computer group purchase and other products, the purpose is to disperse the consumption demand of consumers together, in the name of group of manufacturers or merchants to negotiate lower prices, enjoy more services. This is a more significant consumption power, especially with the help of network group purchase, easy to implement, so the network marketing community began to rise. Because these consumers are often dispersed in the network, the organization is not strong, therefore, only from the consumption power, for the manufacturers, group buying is difficult to become the dominant force of its product consumption. However, in Guangdong prosperous industry here, group purchase has again been given new meaning. Carefully designed, prosperous industry launched China group purchase alliance in this year, the group purchase channel construction and enterprise together, so it is a real meaning: if the Chinese China group purchase alliance pan Home Furnishing industry manufacturers, distributors gather together, provide a highway (channel), fast and low cost of trading, consumption, purchasing power will be strong release. As soon as this news came out, it aroused great repercussions in the lighting, lighting and ceramics industries. The problems behind the market trading platform However, many times, the evolution of the facts and good wishes are two different things. On the face of it, its really a great idea. The China buy association has built a highway for upstream and downstream industries to expose potential customer resources. As for the manufacturing enterprise group taking to quickl