奇瑞汽车公司发展概况及十二五规划（The development and planning of Chery Motor Corporation in 12th Five-Year）.docVIP

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奇瑞汽车公司发展概况及十二五规划（The development and planning of Chery Motor Corporation in 12th Five-Year）.doc

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奇瑞汽车公司发展概况及十二五规划（The development and planning of Chery Motor Corporation in 12th Five-Year）

奇瑞汽车公司发展概况及十二五规划（The development and planning of Chery Motor Corporation in 12th Five-Year） The development and planning of Chery Motor Corporation in 12th Five-Year Source: Chery automotive Limited by Share Ltd Keywords: planning; Chery company; practices and results; ACTECO; car driving Author: 2010-10-19 16:32 Enterprise practices and outcomes since the beginning of this year Chery through the implementation of 2010 farming, product, technology, sales network and service system do deep essence in the four major brand architecture. Listed Chery Fengyun 2 hatchback, above 1, above 2, above 3 cars, Rachel winning mini buses, energy-saving Mini trucks, Wei Lin X5 Wei Lin H5 off-road vehicles, commercial vehicles, plus 09 years of the new Chery A3, M1, X1 and that G5, which includes cars, off-road vehicles business, cars, mini cars, micro card, full range of products from low-end to high-end, marking Chery, Ruiqi, Wei Lin, Rachel four brand product line perfect. The first half of four, Cherys brand has accumulated sales of 309 thousand cars, compared to the first half of last year sales of 211 thousand vehicles, an increase of 46.25%, higher than the overall growth rate of the industry, Chery created the highest historical record sales, continues to lead the independent brand enterprise. The first half of the year, the international market gradually recovers, in June, Chery exported 8053 cars, an increase of 106%, the first half of total exports of 38107 cars, an increase of 154.3%. Measures, effects, problems and suggestions for the implementation of the plan (1) measures adopted to implement the plan and the results achieved; 1, the implementation of multi brand strategy, optimize the industrial layout. In 2009, Chery has released in the high-end passenger car, commercial vehicle brand Ruiqi, Wei Lin, and the establishment of kylin sales company, released as the peoples livelihood brand Rachel cars, and the establishment of Kairui automobile sales company, this comp