淡季营销策略fv（Off-season marketing strategy FV）.docVIP

淡季营销策略fv（Off-season marketing strategy FV） By bear Most of the industry has the season of the season, to the off-season, corporate income reduction, market risk increases, and some small and medium enterprises are mostly off-season winter and closed down. Enterprise marketing and management, the majority of small and medium-sized enterprises have ignored the off-season when in fact, the market off-season business is most in need of careful management, therefore, the author put forward the business off-season off-season marketing and management. Then, in the industry market into the off-season, how to operate off-season, in order to make the enterprise off-season is not weak, there is still a huge income, at least allow enterprises to successfully survive the low winter season? Two main tasks without the business activities between internal management and external marketing, the author provides some suggestions from two aspects of internal management and external marketing, and correct some enterprise management, in the off-season several errors easily into marketing work, for the enterprise to market off-season should be some help. Breaking through the market: managing 4 strategies 1, reasonable calling manpower Some enterprises to a large number of off-season jobs, to reduce expenses, until the season in a lot of recruiting, it appears to be saving some manpower cost, but the enterprise is not always stable, easy to produce such enterprises in two aspects: (1) the staffs sense of belonging is not strong because of staff mobility, causes the staff jittery, no sense of security, this attitude is very hard to devote himself to work, and even produce periodic mood swings in industry market will enter the off-season, employees have no job, whisper about who may be dismissed, although the employee only a minority, but this kind of atmosphere will affect all members of the organization are unable to continue to work, for the enterprise long-term stable development is clea