品牌的网络口碑建设进阶(二)企业域名选择（Advanced construction of brand word-of-mouth (two) enterprise domain name selection）.docVIP

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品牌的网络口碑建设进阶(二)企业域名选择（Advanced construction of brand word-of-mouth (two) enterprise domain name selection）.doc

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品牌的网络口碑建设进阶(二)企业域名选择（Advanced construction of brand word-of-mouth (two) enterprise domain name selection）

品牌的网络口碑建设进阶(二)企业域名选择（Advanced construction of brand word-of-mouth (two) enterprise domain name selection） If in strict accordance with the brand construction project classification, enterprise website should belong to the brand recognition and brand construction, brand reputation should not belong to this part, from the analysis of brand structure can also be seen, the enterprise website belongs to self brand contact, and belongs to the brand reputation it contacts, both in a discussion area, but the enterprise website listed as second brand reputation network construction, because the corporate website is the brand to create a good network reputation is an important birthplace and support, is the basic network elements of a successful brand. The enterprise website the most important elements in fact only two, enterprise website logo and web site content, if your business website is only for the enterprise network brand promotion, and no other special purposes (such as e-commerce), must try to brand identity and corporate logo and corporate website content with the line the enterprise public information closely together, even completely unified, fiction to a business website for the network (even more perfect enterprise website) is not desirable, it will lead to the split of brand personality. The enterprise website logo is the first important, it includes the enterprise website domain name, enterprise website LOGO, enterprise website color style expression three aspects, of which the most important is the enterprise website domain name, even sometimes we only talk about enterprise website domain name, which is no longer mentioned enterprise website LOGO and enterprise website color style, indeed, the domain name is always the most important because, once it is difficult to change, and the enterprise website LOGO and enterprise website color style can also be adjusted at any time, and this is the traditional advertising company can be a good place to play, not to pa