售前技巧（Pre-sales skills）.docVIP

售前技巧（Pre-sales skills） 1) the most important task of SE is to realize the users approval of the company through technical communication. The first step for a salesperson should be to promote his company, and then to promote the companys products, The last thing is selling personal charm. But for SE, SE first of all to sell personal charm, identify users and allow users to identify themselves with the technical products provided, and finally allow users to recognize the company, Increase the value of intangible assets of the company. 2) user projects have never been designed to solve any technical problem. In order for users to identify themselves with SE, they must really consider the issue from the users point of view The user feels that, pays attention to own image and the work method, first wins the user to trust, then considers the technical proposal to bring to the company benefit. 3) the users real needs are not in the technical staff, but in the users leadership there. The technical staff simply took care of several technical problems and got him. Leaders dont know the technique, Generally do not easily finalize a project (business personnel can do it through business PR). But the leader is good at observing from a certain angle: is this persons style of doing things reassuring?, Is the company you represent trustworthy?. Therefore, SE does not have to try to act in front of the user leadership, as long as seriously do their work, and let the leadership of their own and their company satisfied. 4) SE work, 70% by technology, 30% by life. The basic requirements of SE should include professional technical experience, basic writing skills, language communication skills and Macro Thinking ability. 5) SE should usually accumulate, things should be modest and prudent. Any user is not as bad as he thinks, and the user is his own real teacher. 6) that most users are not mere trash imagination, although some aspects of his experience or expertise as their own, or have