广播电视广告播出管理办法（Measures for the administration of radio and television advertisements）.docVIP

广播电视广告播出管理办法（Measures for the administration of radio and television advertisements） State Administration of radio, film and television (promulgated by units)(time of promulgation)(time of implementation) Order No. sixty-first (SARFT) of the State Administration of radio, film and television Measures for the administration of radio and television advertisements Chapter I General Provisions The second chapter advertising content The third chapter, advertising broadcast The fourth chapter is supervision and management The fifth chapter, legal responsibility The sixth chapter is the supplementary provisions Management measures radio and television advertisements broadcast by the State Administration of radio, film and television in August 27, 2009 by the executive meeting, is hereby promulgated and shall come into force as of January 1, 2010. Two years nine, September 8th Chapter I General Provisions Article 1 in order to regulate radio and TV ads in order to promote the healthy development of radio and television advertising, protect the legitimate rights and interests of citizens, according to the Peoples Republic of China advertising, radio and Television Management Ordinance and other laws and administrative regulations formulated. Second radio and television stations (including radio and television) such as radio and television broadcasting agencies (hereinafter referred to as the broadcasting institutions) broadcast advertising activities, and related activities of radio and television transmission mechanism, the application of this approach. Third radio and television advertisements as mentioned in these measures include public service advertisements and commercial advertisements (including information services, radio shopping and TV shopping, short films, advertisements, etc.). Fourth radio and television advertising activities should adhere to the people-oriented, follow the principles of legality, truthfulness, fairness and good faith. Fif