layout of a business letter 商业信函布局.ppt

Today almost all the business communities recognize with one consent the significance of essential communicating skills, for all business activities rely on the satisfactory exchange of information. Basically, two main patterns of layout are in current used-the conventional indented style and the modern blocked style. Whether the indented style or the blocked style is used is determeined by individaul taste or by a firm’s perferred style, whatever form is employed, an ordinary business letter consists of seven principle parts. Sometimes the letter might contain the other parts. 名称、地址 A UK address: Air Environmental Mechanical Equipment Limited 2076 West Main Street Devon, EX14 0RA U.K. 中文名称、地址举例 广州东方进出口公司 中国广东省广州市大新路7号 中国地址名称用英文写 Sinochem Jiangsu Import and Export Corporation Jiangsu International Business Mansion, 50 Zhonghua Road, Nanjing 210001, P.R. China 日期 位置： 美式：在信头和收信人名称地址之间 英式：通常在收信人名称地址之下 均可以齐头，也可以靠右 写法： 美式：月-日-年 英式：日-月-年 美式日期举例 英式日期举例 日期写法注意事项 “月份”最好用文字，如： 1. 2nd May, 20-- 2. 2 May, 20-- 3. 2 May 20-- (Comma can be omitted) 4. September 21st, 20-- 5. September 21,20-- 避免月份用数字，如 11/12/20-- 称呼 位置： 必须齐头 写法： 对男士（正规）：Dear Sir, 或Dear Sirs,或Gentlemen: 对女士（正规）：Dear Madam, 或Dear Mesdames, 对关系密切的商业伙伴：Dear Jack, 结尾敬语 位置： 齐头式靠左对齐，缩格式偏右 正规场合下常用： 1.Yours faithfully, 2.Yours truly, 3.Faithfully yours, 4.Truly yours, 落款 事由 位置： 1.称呼和正文之间 2.齐头式靠左，缩格式居中 3.要加下划线 表示的是该信函的主题 1. Re: Your Order No.463 for1,000 Wide-screen TV Sets 2. SHEEP WOOL 附件 位置： 落款之下，左对齐 说明该信件有附件 1. Enclosure 2. Enc. 3. Encl. As Stated 4. Enclosure: Brochure 抄送 位置： 附件之下，左对齐 表示该信件同时抄送给他人 1. 明抄：cc Marketing Department 2. 暗抄：bcc Mr. Simpson * * * * The Layout of a Business Letter Text Exs. 回首页 Text study Back Indented Style缩进式 In this style,the first line of each paragraph is indented, and the subject line is put on the center, and the complimentary close and signature is put