新编剑桥商务英语高级Unit 2a.pptVIP

Unit 2 a Stocks shares Teaching objectives Upon completion of the unit, you should be able to: talk about financial trends describe trends in writing practice listening for specific information review language of similatity and difference Teaching Contents Background Information Vocabulary preparation Detailed study Listening Speaking Report writing Extra Vocabulary Stocks and shares Ordinary and preference shares Market price The bid and ask/offer price The spread Market capitalization Earnings per share Dividend yield Why do companies issue stock? Advantages of issuing stock Disadvantages of issuing stock NASDAQ 100 Index NASDAQ 100 Index NASDAQ 100 Index Vocabulary Preparation graph n share price Teletext n listings n price/earing ratio P/E earings per share EPS privatization n benefits package 走势图 股票价格 图文电视广播系统 股票行情表 市盈率 每股收益 私有化 一揽子福利，福利套餐 Vocabulary Preparation share/stock option share split perks n swap v/n hostile takeover Internet stocks hype n bankwagon n 优先认股权 股票分割、拆细 好处，特权，外快 掉换交易 恶意收购 网络股 天花乱坠的广告宣传 浪潮，时尚 Vocabulary Preparation safe investment break-even point brand awareness page hit phenominal a. yardstick n sell-off n float v 无风险投资 收支平衡点,盈亏平衡点 品牌意识 网页点击率，访问人数 惊人的 标准，准绳 卖空，抛售（股票） 上市，挂牌 Vocabulary Preparation volatile a. broker’s commission listed company market share established company standard savings account reinvest profits stock swap 变化无常的，易波动 经纪人佣金 上市公司 市场份额 知名公司 标准储蓄账户 利润再投资 股票掉换交易 Vocabulary Preparation rollercoaster ride go through/hit the roof