【数字生活创新加值应用--创业管理教育新模式】（doc 15页）.docVIP

数字生活创新加值应用--创业管理教育新模式 摘 要 创业教育的本质，是培养学子以己身所拥有的专业能力为基础，发掘市场机会并实现经济利益的执行力。为积极落实以创业教育实践知识经济的愿景，中山大学与高雄海洋科技大学进行了一种以跨校、跨系所，整合校际与业界资源的创业管理实验性课程。本课程发展依时程分为：课程准备、基础概念形成、行动学习、创业竞赛准备与经验分享等五大阶段；各阶段均设定里程碑并提供多元的教学模式。学子们藉由创业竞赛的平台实践创业构想，其所展现出的创意与价值，获得业界高度的评价与奖励，也促成业界继续提供奖学金与教学资源以支持此创业教育模式。由评鉴结果显示本课程以目标导向，行动学习的方法成功地建构有效的学习环境：培养团队合作、解决问题与创意发想等三项能力，获得学子们极高的肯定；而最受欢迎的教学模式则是「综合小组成员所学，团队工作酝酿创业提案的构想」。本文的目的是希望藉由本课程，发展出一套有效的创业教育模式，为我国培育知识型产业的创业人才。 关键词：知识经济、创业教育、教学模式、课程评鉴 Implementation Knowledge-based Economy: A New Model of Entrepreneurship Education Abstract To utilize one’s core competence and nurture the ability to realize value from market opportunities is the essence of entrepreneurship education. An attempt to implement entrepreneurial education ideal is carried out in an experimental class on new venture creation by National Sun Yat-sen University and National Kaohsiung Marine University. In this experiment, students from both universities are encouraged to form teams to contemplate on their new business ideas. To make their business ideas more realistic, a firm (KRTC) with high future potential is solicited to serve as the “topics” of students’ proposals. By imitating the actual venture creation process, the experimental class is designed into 5 different stages: preparation, business idea formation, business model and financial modeling and, finally, a BP competition with high prize sponsored by KRTC to bring the climax. Owing to the creative ideas generated from the process is valuable to the sponsor, KRTC as well as other firms (Chunghwa Telecom.) are going to continue their sponsorship in Fall 2005 and Spring 2006. Aside from the continuing support from the sponsors, evaluations from the students are also positive. Among all other characteristics, “the process to construct new business ideas through team interactions” is appreciated by the students. The purpose of this paper is to develop a model for entrepreneurship education to serve as a reference for other interested facul